MBA Project Type: Marketing
                                            Project ID:  1051
                                            Description: The study is conducted to analyse why the STD usage by Airtel customers in STATE is lesser than the national average. For this study, a population of 3.5 lakh, Airtel customers in Kerala were considered. The study followed a descriptive research design with sample being selected only once. A structured questionnaire was used to gather primary information. The questionnaire was administered to the respondents personally and also via telephone. 	A sample of 200 respondents was taken from the population, which   includes 100 STD users and 100 non-STD users.  The following are the major findings of the study: 
                                            Project Report Pages:  63
                                            Can be used in:  Marketing
 
                                            Project Cost:  Rs 1500 / $ 30
                                            Synopsis Cost:  Rs 350 / $ 7
                                            Delivery Time:                                         Within 12 hours. 
                                           
                                            
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