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Expansion of Blackberry in retail market through retail auditing, marketing, research and survey (MBA Marketing)

MBA Project Type: Marketing

Project ID: 1103

Description: There is a need of market survey to know the awareness, demand and services for the product. To know the market share and awareness about the product of AIRTEL blackberry in Pune region also needed a deep study of its market segmentation and positioning. The operation of business enterprise is becoming more and more complicated day by day so, it has become more essential for the management students to have a thorough understanding of the corporate world through projects. Projects convert theory to practical experience. The project helped me in understanding the market ways and functioning of market and also brought about an over all improvement in my managerial skills. The important part of my project includes “EXPANSION OF BLACKBERRY IN RETAIL MARKET THROUGH RETAIL AUDITING, MARKETING RESEARCH, and SURVEY AND PROMOTION”. The initial part of my project was taking effort to increase the awareness level of new product i.e. AIRTEL BLACK BERRY in PUNE area
Project Report Pages: 80

Can be used in: Marketing

Project Cost: Rs 1750 / $ 35

Synopsis Cost: Rs 350 / $ 7

Delivery Time: Within 12 hours.

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